lundi 21 novembre 2011

Walibi Rhône-Alpes parmi les gagnants des IAAPA Brass Ring Awards 2011

La semaine passée s'est déroulé à Orlando l'IAAPA Attractions Expo 2011, le grand salon professionnel de l'industrie des parcs de loisirs. À cette occasion des distinctions prestigieuses ont été octroyées à différentes sociétés du secteur. Outre les Thea Awards, dont on a déjà parlé, la liste des gagnants des Brass Ring Awards (prix octroyés par l'IAAPA, elle-même) a été également publiée.

Walibi Rhône-Alpes est le seul parc d'attractions francophone faisant partie des gagnants des Brass Ring Awards cette année. Il est récompensé pour son nouveau spectacle Rockstars- The Battle dans la catégorie des productions ayant un budget situé entre 700.000 et 1 million de dollars.

Brass Ring Awards
MARKETING EXCELLENCE

*Some marketing awards are divided into the following class distinctions:

Class 1: Family Entertainment Centers (FECs) and attractions with annual attendance less than 250,000
Class 2: Zoos and aquariums (Zoo y acuarios)
Class 3: Amusement parks and attractions—including waterparks—with annual attendance of 250,001-1 million
Class 4: Amusement parks and attractions—including waterparks—with annual attendance of more than 1 million

Television Commercial

Class 1: Selvatica, Cancun, Mexico; www.selvatica.com.mx
Class 2: Detroit Zoological Society, Royal Oak, Michigan, United States; www.detroitzoo.org
Class 3: Pacific National Exhibition, Vancouver, British Columbia, Canada; www.pne.ca
Class 4: Nickelodeon Universe, Bloomington, Minnesota; www.nickelodeonuniverse.com

Radio Commercial

Class 1: Quassy Amusement Park, Middlebury, Connecticut, United States; http://quassy.com
Class 2: Minnesota Zoo, Apple Valley, Minnesota, United States; www.mnzoo.org
Class 3: Wet 'n Wild- Emerald Pointe, Greensboro, North Carolina, United States; www.emeraldpointe.com
Class 4: Liseberg, Gothenburg, Sweden; www.liseberg.com

Print Advertising

Class 1: White Water, Branson, Missouri, United States; www.bransonwhitewater.com
Class 2: Minnesota Zoo, Apple Valley, Minnesota, United States; www.mnzoo.org
Class 3: Evergreen Wings and Waves, McMinnville, Oregon, United States; www.evergreenmuseum.org/waterpark
Class 4: Blackpool Pleasure Beach, Blackpool, Lancashire, United Kingdom; www.blackpoolpleasurebeach.com

Outdoor Advertising

The Florida Aquarium, Tampa, Florida; www.flaquarium.org

Integrated Marketing

Kidzania de México SA de CV, México City, México; www.kidzania.com

Digital Marketing

Luna Park Sydney, Milsons Point, Australia; www.lunaparksydney.com

LIVE ENTERTAINMENT EXCELLENCE

Heartbeat Award

The Heartbeat Award recognizes the show that demonstrates superior overall ability in reaching the hearts of its audience.
Tala Takenya & The Legend of the Holy Forest, Fort Fun Abenteurland, Campagnie des Alpes; www.fortfun.de

Spirit Award

The Spirit Award recognizes IAAPA members committed to excellence in training and professional development in the area of entertainment.
Kristine Morgan, Busch Gardens Tampa, Tampa, Florida; www.buschgardens.com/bgt

Atmosphere/Street Show
“The Gem Tones,” Dollywood, Pigeon Forge, Tennessee, United States; www.dollywood.com

Edutainment
“Mad Marty,” Legoland California, Carlsbad, California, United States; www.california.legoland.com

Female Performer
Lindsay Karchawer, Hersheypark, Hershey, Pennsylvania, United States; www.hersheypark.com

Male Performer
Law Ho Tim, Ocean Park, Hong Kong, China; www.oceanpark.com.hk

Sports Show
“African Acrobats of Kenya,” Fantawild, Orlando, Florida, United States; www.fantawild.com

Production Less Than $25,000
“The Enchanted Treasure,” Legoland California, Carlsbad, California, United States; www.california.legoland.com

Production $25,000-$50,000
“Dr. Fright's CarnEvil,” Six Flags Over Georgia, Austell, Georgia, United States; www.sixflags.com/overGeorgia

Production $50,000-$100,000
“Vintervirvlar” Liseberg, Gothenburg, Sweden; www.liseberg.com

Production $100,000-$200,000
“The Majesty of Christmas,” Six Flags Fiesta Texas, San Antonio, Texas, United States; www.sixflags.com/fiestaTexas

Production $200,000-$400,000
“Cirque Dreams Jungle Fantasy,” Busch Gardens Tampa, Tampa, Florida, United States; www.buschgardens.com/bgt

Production $400,000-$700,000
“Sha-Kon-O-Hey! Land of Blue Smoke,” Dollywood, Pigeon Forge, Tennessee, United States; www.dollywood.com

Production $700,000-$1 Million
“Rockstars- The Battle,” Walibi Rhone-Alpes, Les Avenieres, France; www.walibi.com

Production $1 Million-plus
“The Magic, the Memories, and You!” Walt Disney World / Disneyland ; www.disney.com

HUMAN RESOURCES EXCELLENCE

Innovative Training Program (More Than 1 Million in Attendance)
Europa-Park GmbH & Co., Rust, Germany; Europa-Park GmbH & Co., Rust, Germany; www.europapark.de/lang-en

Innovative Training Program (Less Than 1 Million in Attendance)
Farah Leisure Excellence Academy, Abu Dhabi, United Arab Emirates; www.farahleisure.com/eng

Reward and Recognition Program (More Than 1 Million Annual Attendance)
Whiting’s Foods, Santa Cruz Beach Boardwalk, Santa Cruz, California, United States; www.beachboardwalk.com

Reward and Recognition Program (Less Than 1 Million Annual Attendance)
Happylon, Saint-Petersburg, Russia; www.happylon.com

RETAIL EXCELLENCE

Hard Good (Over 1 Million Annual Attendance)
Xcaret, Cancún, México; www.xcaret.com

Hard Good (Under 1 Million Annual Attendance)
Luna Park Sydney, Milsons Point, Australia; www.lunaparksydney.com

Soft Good (Over 1 Million Annual Attendance)
Millions of Memories/Santa Cruz Beach Boardwalk, Santa Cruz, California, United States; www.beachboardwalk.com

Soft Good (Under 1 Million Annual Attendance)
The London Dungeon, London, United Kingdom; www.the-dungeons.co.uk

Visual Display
Sea Life, Poole Dorset, United Kingdom; www.visitsealife.com

Judge’s Choice
&Beachfront Waterpark, Wildwood, New Jersey, United States; www.moreyspiers.com

TOP FAMILY ENTERTAINMENT CENTER (FEC)

North America
The Funplex Mount Laurel, Mount Laurel, NJ, USA; www.funplexmountlaurel.com

International
Infunity, Freeze Club & Bowl Room, Hawalli, Kuwait; www.funat360.com

The Following are announced at the show:

BEST NEW PRODUCT

Impact Award

The Impact Award recognizes the company for its product’s lasting impact in the industry.
Empex Watertoys, Uxbridge, Ontario, Canada www.watertoys.com

Major Theme/Amusement Park Ride/Attraction
Rocky Mountain Construction Group, Hayden, Idaho, USA; www.rockymtnconstruction.com

Kiddie Ride/Attraction
Spectrum Sports International, Hyde Park, Utah, USA; www.spectrumsports.com

Waterpark Ride/Attraction
Empex Watertoys, Uxbridge, Ontario, Canada www.watertoys.com

Family Entertainment Center Ride/Attraction
Art Attack, Edmonton, Alberta, Canada; www.artattackfx.com

Coin-Operated Kiddie Ride
Falgas Industries Castelló d'Empúries (Girona), Spain; www.falgas.com

Technology Applied to Amusement
accesso, LLC, Lake Mary, Florida, USA; www.accesso.com

Coin-Operated Arcade and Redemption Equipment
Laser Star Amusements, Inc., Davie, Florida, USA; www.lasershootinggalleries.com

Services/Equipment and Supplies
Darklight: Precision Lighting System, Santa Clarita, California, USA; www.darklightsystem.com

Games and Merchandise
Bob's Space Racers, Inc., Daytona Beach, Florida, USA; www.bobsspaceracers.com

Food Services
State Fair Mini Donuts, Inc., Minnetonka, Minnesota, USA; www.statefairminidonuts.com

Show Production & Entertainment/Displays
Jack Rouse Associates, Cincinnati, Ohio, USA; www.jackrouse.com

BEST EXHIBIT AT IAAPA ATTRACTIONS EXPO 2011

IMAGE AWARD

The Image Award is given for most attractive trade show booth at IAAPA Attractions Expo.

Winner:

Whitewater West Industries Ltd., Richmond, British Columbia, Canada; www.whitewaterwest.com
100 – 200 square feet

Action Innovators, Heemstede, The Netherlands; www.actioninnovators.com
300 – 500 square feet

American Locker Security Systems, Inc., Coppell, Texas, USA; www.americanlocker.com
600 – 1,000 square feet

Theming and Animatronics Industries S.A., Madrid, Spain; www.taaindustries.com
1,001+ square feet
(Uno de los stands más atractivos en la IAAPA Attractions Expo 2011)

Bob's Space Racers, Inc., Daytona Beach, Florida, USA; www.bobsspaceracers.com

2 commentaires:

  1. Cites tes sources au lieu de copier/coller

    RépondreSupprimer
  2. Comme toujours ici, les sources sont citées. Revoici le lien vers la page avec les résultats des Brass Ring Awards 2011: http://www.iaapa.org/expos/attractions/2011/awards/2011BrassRingWinnersPage.asp

    RépondreSupprimer

Merci d'écrire de manière correcte, lisible et respectueuse. Dans le cas contraire les commentaires pourront être éliminés.